Case Study

Turning Data Into Cheddar With Deep Learning

Driving Down-Funnel Momentum With Deep Learning

Box Office Battle: Winning Opening Weekend With ContextGPT

Deep Learning, Deeper Impact: How AI and Rich Media Elevated Aquarium Ticket Sales

How ContextGPT Helped a Meal Delivery Service Reach High-Intent Consumers

Fizz, Fun, and First-Time Buyers: How AI Sparked Engagement for Welch’s Spring Campaign

Unlocking the Elusive Gaming Audience

The AI Edge: Enhancing Lead Quality with Assembly

Refining the Fashion Frontier: Creating New Brand Loyalists

Sailing to Success: How Sequential Messaging Boosted A Cruise Brand’s Full Funnel

Helping Luxury Retailers Find New Audiences and Drive Revenue

Precision Targeting in Pharmaceutical

Steering Towards Change: Uncovering the Shift in Buyer Mindset

Soda Meets Savvy: Top Beverage Brand Increases Engagement with Gen Z

Driving New Customer Purchases and Improving Campaign Effectiveness

Streamlining Lead Generation Through Custom Algorithms

Santa Fe: A Different Approach for 'The City Different'

Style Meets Science: Driving Incremental Store Visits

Charting New Waters: Helping Cruise Line Find Ready-to-Convert Prospects

CLIENT OBJECTIVE

A national cheese brand wanted to increase household penetration and sales for its refrigerated snack line by attracting new buyers and converting them into repeat purchasers.

High-Level Results

+35.5%

Sales Lift

$1.47MM

Incremental Sales

$5.89

Incremental ROAS

Deep Learning At Work

Cognitiv built a custom deep learning model using Circana data and real-time behavioral signals to identify households most likely to convert. The model optimized cross-device messaging across CTV and OLV, while UPC-specific creative connected ad exposure directly to in-store purchases, driving new buyers, brand switching, and repeat sales.

A person

Discover unexpected customers with deep learning. ‍

Meet Oscar, a private chef who craves instant ramen.

Make more cheddar with Cognitiv.

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.