Building AudienceGPT™: A Breakthrough in Dynamic Audience Creation

Cognitiv Blog

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Deeper Dives

Dive deeper into the latest insights, trends and expert opinions on deep learning, as it continues to transform marketing.
August 17, 2026
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Veerprit Belford
No Ghosting, No Guessing: Here's Exactly What to Expect When You Interview at Cognitiv
What to expect at every stage of our hiring process, plus our approach to AI and interview preparation.
August 12, 2026
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Aaron Andalman
Building AudienceGPT™: A Breakthrough in Dynamic Audience Creation
Audience targeting has always been a guessing game built on incomplete signals. See how AudienceGPT™ uses reasoning AI to finally get it right.
August 5, 2026
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Veerprit Belford
No Ghosting, No Guessing: Why We Hire the Way We Do
Every hire either raises the bar or lowers it. Here is what we look for, and why your recruiter is truly on your side.
July 29, 2026
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Aileen Tobin
Setting the Record Straight: Common Misconceptions About AI-Powered Contextual Targeting
Five common myths about AI contextual targeting, debunked. Cognitiv sets the record straight.
July 28, 2026
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Team Cognitiv
Employee Spotlight Series: Q+A with Margaret Williamson
Meet Margaret Williamson, our July spotlight! Dallas-based AE bringing a jack-of-all-trades perspective to our sales team.
June 25, 2026
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Team Cognitiv
Employee Spotlight Series: Q+A with Alex Nguyen
ML Research Scientist Alex Nguyen on model performance, a noisier open web, and why staying curious is the real strategy in adtech.
May 29, 2026
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Team Cognitiv
Employee Spotlight Series: Q+A with Briggs Parsell
Get to know Briggs Parsell, SDR at Cognitiv, and the perspective, personality, and passion for growth he brings to the team.
May 5, 2026
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Patty Whitney
Key Takeaways from Miami Beach on AI and the Push for Real Outcomes
AI is table stakes. Outcomes are everything. Here's what POSSIBLE 2026 revealed about where media is really heading.
April 29, 2026
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Team Cognitiv
Employee Spotlight Series: Q+A with Haley Seymour
Meet Haley Seymour, the user-focused developer building smarter interfaces at Cognitiv, with a background you would never expect.